And, what might seem like the perfect concept at the time of creation, can feel like the complete opposite 12 months down the line.
So what’s the solution then? How can you ensure you make the right decision?
I’ve been doing some research and have come back with approach you may want to consider…
Blog naming rights aka child’s play
Before I unleash my theory, I thought it was worth getting a steer from some other sources to begin with – you know, a measuring stick.
DailyBlogTips.com suggests three rules for choosing a blog name:
- It must describe your blog
- It must be easy to remember
- It must be equal with the domain name
Chris Garrett has also listed some good criteria when developing a catchy blog name, including some advice about possible future directions.
I took these posts, and many others into account, and then I stumbled on a post called Top Tips for Choosing Baby Names – and this is where it all began to crystallize.
We spend WAY too much time pontificating and providing advice when really, common sense rules the roost.
To be sure, let’s test this theory…
Top tips for choosing a baby, erm, umm, blog name
An important tip – the last thing you want to do is give your blog a name that doesn’t sit alongside its personality or purpose. It is for this very reason I didn’t call my blog The Cat Corner. Meow!
2. Is the name difficult to pronounce? If so, consider how frustrated its parents might get by constant mispronunciation.
It could be argued that blogs are like babies – you bring them into the world, nurture them and introduce them to people you care about. So, it makes complete sense to choose a name that can be easily communicated or you may find yourself changing its name by deed poll, or even worse, using a URL that ends in .cc or .info.
3. Is the name difficult to spell? When your child starts going to school will he / she by hindered by your choice?
Although you can make money with mispelled names on Google, its not a decision I’d take lightly. It would also be a shame if you produced all this great content but a similar sounding URL was found before yours because you got too fancy. Keep it simple, or be made fun of…or even worse, be impossible to find.
4. Is the name very common? Do you mind that your child may be one of several children in his / her class or street with the same name?
The flip side to not being too clever is being too common – its the naming equivalent of turning up to a party in the same frock. Some of the most common words used in blog names have been compiled by Elliott C. Back – you may want to steer clear of these.
This is hard isn’t it. You’ll throw a bunch of names around and be convinced that you’ve found the ‘one’.Annoyingly, flash-in-the-pan names are often just that, and something like Social Media Magician is tough to live up to.