Having just ‘mayors’ on foursquare isn’t enough.
It’s very limited.
And, it discourages participation. Seriously.
Imagine the following scenario…
I operate a busy bar in Soho and tens of people check in every day.
I have a decent mayor incentive, my mayor loves me for it and is religious about keeping his / her crown.
But, it is hard to become mayor, really hard.
Why should the people in 2nd, 3rd and 4th position, who are essentially just as loyal, not be rewarded?
I think they should.
Create a ‘deputy mayor’ system and categorise the rewards accordingly.
So, the mayor would be eligible for the ‘gold’ reward i.e. a free bottle of champagne
And, my deputy mayors would be eligible for the ‘silver’ reward i.e. a glass of champagne
(Or something to that effect)
You might think that this is a little over-the-top as most venues don’t even reward mayors (or have them for that matter), but in time this could be really neat.
Who knows what foursquare have planned for the platform over the coming months / years, but perhaps a tiered reward system isn’t that silly.